Introducing the TAG Heuer Monaco, originally launched in 1969 to pay homage to the Monaco Grand Prix. It made history as the first automatic chronograph in a square case, developed in partnership with Breitling, Hamilton-Buren, and Dubois-Depraz. The collection featured the innovative calibre 11 movement, revolutionizing watchmaking standards. Its
... iconic status was solidified when worn by Steve McQueen in the 1970 film "Le Mans," establishing its connection to motorsport. The Monaco has evolved over the years with various iterations and advancements, consistently honoring its rich legacy while embracing modern technological progress.
Read more