Indulge in a delightful world of joy with the relaunch of Gucci Flora Gorgeous Gardenia fragrance. The new campaign takes inspiration from the Gardenia flower, known for its magical powers in elixirs and potions, and blends it with jasmine and pear blossom accords to create a sweet and floral
... scent. The perfume comes in a beautiful elongated bottle with a pink lacquered glass and a shiny golden cap, featuring Gucci's iconic Flora pattern. The campaign, directed by Petra Collins and fronted by Miley Cyrus, takes you on a journey through a candy pink world inspired by Japanese anime, where more is more. Alessandro Michele, the creative director of Gucci, describes the campaign as a challenge to reinterpret the world of flowers in an unexpected way, with Miley Cyrus embodying the spirit of the Flora universe
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